White-label programme
An SEO reseller programme with the wholesale price printed on it
Resell search under your own name and let us do the work. The retainer is priced from a wholesale rate card that is public, so you can decide your client-facing fee before the first conversation rather than after a quote arrives. We sign non-circumvention before we know who the client is, and every report goes out with your logo on it.
In one paragraph
The SEO reseller programme at The Tech Genius lets a marketing agency sell search engine optimisation under its own brand while our team in India delivers the technical, content, link and generative engine optimisation work. It is built for agencies in the US, the UK, Australia and Canada that want a published wholesale retainer, monthly reports in their own voice, and a non-circumvention agreement signed before any client is named. Against what agencies in those markets typically charge per month, the wholesale rate leaves the reseller a margin of 55–65% or more.
Who this is for
- Agencies asked for search work by clients they already serve for design, PR, paid media or content
- Small search practices with more retainers than analysts, who need capacity without a payroll line
- Web studios whose clients ask what happens to rankings after launch, and who currently send them elsewhere
- Anyone comparing white label SEO services on price alone, who also wants the ownership and reporting terms in writing
- Agencies that need a monthly search figure for a client before they have a vendor to deliver it
What your agency gets
What is included, and what you resell it as
| Included | Detail |
|---|---|
| Technical audit and monthly fixes | Crawl, indexation, speed, Core Web Vitals, schema and internal links — fixed on the client's site under access you control. |
| Keyword and intent map | The terms with buying intent your client can win, mapped to pages, with the head terms that would burn budget named plainly. |
| Content on the agreed schedule | Direct-answer pages and articles written to the search, delivered in your tone for approval before anything is published. |
| Local SEO services for location-based clients | Google Business Profile, citations, review strategy and location pages for clinics, trades, restaurants and multi-branch clients. |
| Digital PR and links | Earned placements through genuine outreach, run under a name that is not ours, so a link profile never traces back to a vendor. |
| Generative engine optimisation | Entity, schema and brand-mention work so your client is cited inside AI answers, which is where a growing share of searches now end. |
| Branded monthly report and dashboard | Rankings, traffic, conversions and AI-citation tracking on your template, plus Looker Studio or Sheets access in your workspace. |
The margin, worked out
Wholesale rates, against what agencies typically charge
Our price is what you pay us. The resale column is observed agency pricing in the US, UK and Australia, not a promise about your market — the margin is arithmetic on published numbers.
| Service | Our wholesale price | In USD | Typical agency resale |
|---|---|---|---|
| SEO retainer (per month) | ₹28,000 – ₹95,000 | $290 – $1,000 | $1,500 – $4,000/mo |
Rupee figures are the contract; the USD column is converted at the rate checked in August 2026. Full card on the white-label page.
How it works
From first brief to your invoice
Step 1
Agreements first
NDA and non-circumvention are signed before a single domain is shared. The client is yours in writing before we know who they are.
Step 2
Brief and access
Client goals, market, competitors and a read-only Search Console invite. History with a previous SEO agency helps, if there is one.
Step 3
Retainer quoted in two working days
A fixed monthly figure from the wholesale card with the deliverable schedule attached, so your client's fee can be set against a number that holds.
Step 4
Monthly delivery, your logo
Technical work, content, links and GEO on the agreed schedule, reported on your template with a written note you can forward as your own.
Step 5
You invoice them; we invoice you
Your fee is your decision. Ours is the wholesale retainer, billed in USD, GBP, EUR, CAD, AED or INR through licensed cross-border payment providers.
Why agencies can trust it
What you can check before you send a client name
A published GSTIN
We are GST-registered in India and the number is on the About and Contact pages, so you can confirm we exist before a client's money is involved.
The retainer figure is public
The wholesale rate below is the same on every partner page. You are not asked to request a quote to learn whether the programme can work for you.
Our own businesses rank on this work
Tech Depot India, Attardaan India, Relaywave and Roomline are ours, and their search visibility is earned with the same process you would be reselling.
Non-circumvention comes first, every time
Signed before the brief, not attached to the first invoice. It has to be, because reseller work only makes sense for us as repeat revenue from agencies who trust us.
SEO reseller programme — questions agencies ask
Are the reports properly white-labelled?
Yes. Monthly reports are built on your template, written in your agency's voice, and sent to you — never to the client. Live dashboards sit in your Looker Studio or Google Sheets workspace, fed from the client's Search Console and analytics. Nothing carries our name.
Who owns the client under a reseller arrangement?
You do. The non-circumvention agreement is signed before we hear the client's name and it survives the engagement. If the client ever contacts us directly, they are referred back to you.
What if the client asks who is doing the work?
That is your call to make, and both answers are fine. Some resellers introduce us as their search team and put us on the technical calls; others handle every question themselves. Either way the contract and the ownership do not change, and tool accounts are opened in whichever name you choose.
How soon do results show, and what is the turnaround?
The fixed quote comes back within two working days of the brief. Delivery runs monthly on the schedule agreed at quoting, and the honest answer on results is that search takes months, not weeks — our own retail engagements are set with a six-month minimum in mind. We say that to you so you can say it to your client.
How much does SEO cost per month at wholesale, and what margin is left?
The wholesale retainer on this page is the whole of our side of the SEO cost per month question; it does not change with what you charge. Set it against typical agency retainers in your market and the margin lands at 55–65% or above, because the wholesale rate stays flat while your monthly fee is yours to set.
Is this different from subcontracting to a local SEO agency?
In the terms, mostly. A local SEO agency will usually subcontract at close to retail and keep its own name on the deliverables. Here the wholesale rate is a rupee price converted, published so you can plan; the deliverables carry your logo; and the ownership terms are signed before the client is named. That combination is usually what an agency is after when it goes looking for a reseller programme.
Send one brief. See how we work before your client does.
Non-circumvention signed first. A fixed quote inside two working days. Your name on everything the client sees.