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The Tech Genius

White-label for agencies, by market

White-label SEO and web development for Australian agencies, invoiced in Australian dollars

Australian agency rates run high relative to the market's size, because the domestic talent pool is small and expensive, and an agency's clients feel that in every quote. White label seo services and builds delivered from India take that cost out while the agency keeps the client, the calls and the invoice. Our part is a published wholesale rate card, a fixed quote before work starts, weekly builds under your logo, and a non-circumvention agreement signed before you tell us who the client is.

In one paragraph

The Tech Genius delivers white label web development and SEO for Australian agencies: the agency keeps its client and its invoice, and we build under the agency's brand at a wholesale rate published on this page. Invoices are in Australian dollars as an export of services from India, and under the ATO's business-to-business rule for non-resident suppliers we add no GST when the agency is GST-registered and gives us its ABN. Perth is two and a half hours ahead of IST and shares most of our day; Sydney and Melbourne are four and a half hours ahead, five and a half during daylight saving.

Who this is for

  • Sydney, Melbourne and Brisbane agencies whose clients want local account management at a price the client can actually carry
  • Perth agencies that want a delivery team on nearly the same working day, which India gives Perth and no other Australian city
  • An SEO agency that would rather resell delivery under its own reports than make a second technical hire
  • A social media marketing agency whose clients now want a website, a store or a monthly SEO retainer as well
  • Freelance studios that win more than they can build and do not want to hire against a lumpy pipeline

Payment, tax and timezone mechanics for this market are on our Australia page.

What your agency gets

What is included, and what you resell it as

IncludedDetail
SEO reseller deliveryTechnical, content, links and generative engine optimisation, reported monthly under your logo. This is the seo reseller row of the rate card, priced in rupees and shown in dollars.
Websites, Shopify stores and automationBuilt on a staging link you forward to your client as your own, with unbranded files and documentation in your voice at handover.
ContractOur MSA, or yours if it is reasonable — we will sign a sensible Australian agency paper. IP passes to your client on final payment.
GST and invoicingAUD invoices, an export of services from India with no Indian GST added. Under the ATO's business-to-business rule for non-resident suppliers we add no Australian GST either when you are GST-registered — give us your ABN and we note it on the paperwork.
PaymentLocal AUD account details through a licensed cross-border payment provider, so your accounts team makes an ordinary domestic transfer.
OverlapPerth is 2.5 hours ahead of IST and gets close to a live working day with us; Sydney and Melbourne are 4.5 hours ahead, 5.5 during daylight saving from October to April, and run on three to four live hours plus a written daily update.
Data protectionYour client's personal information sits under the Australian Privacy Act; we work to the data terms you put in the contract, sign a DPA as your processor and name our sub-processors.
Invoicing your clientYou invoice the client at your rate under your brand. We invoice you at wholesale, and your client never sees our name unless you want them to.

The margin, worked out

Wholesale rates, against what agencies typically charge

Our price is what you pay us. The resale column is observed agency pricing in the US, UK and Australia, not a promise about your market — the margin is arithmetic on published numbers.

ServiceOur wholesale priceIn USDTypical agency resale
Business website₹55,000 – ₹1,80,000$580 – $1,900$2,500 – $6,000
Shopify / ecommerce build₹1,10,000 – ₹3,50,000$1,150 – $3,700$4,000 – $12,000
SEO retainer (per month)₹28,000 – ₹95,000$290 – $1,000$1,500 – $4,000/mo
Custom software / AI build₹2,80,000+$2,950+$12,000+
WhatsApp automation setup₹25,000 – ₹80,000$260 – $840$1,200 – $3,500

Rupee figures are the contract; the USD column is converted at the rate checked in August 2026. Full card on the white-label page.

How it works

From first brief to your invoice

  1. Step 1

    Non-circumvention and NDA

    Both signed before the client's name is spoken. Your paper or ours.

  2. Step 2

    Brief in, fixed quote out

    Scope, brand, platform, deadline; back comes a fixed price in Australian dollars and a date, usually within two working days.

  3. Step 3

    ABN and account details

    You give us your ABN for the GST treatment; we give you our AUD account details and GST registration for vendor onboarding.

  4. Step 4

    Weekly builds inside the overlap

    A staging link and a written update each week, calls booked into the shared window — most of the day for Perth, the afternoon for the east coast.

  5. Step 5

    Handover and your invoice

    Delivered in your client's name, documented in your voice. A support retainer is optional, at the published wholesale rate.

Why agencies can trust it

What you can check before you send a client name

  • The rate card is public

    Wholesale figures sit on this page in rupees and dollars, so an Australian agency can price a job before booking a call.

  • Australian retail prices come from direct research

    Our website and SEO prices for Australia were set from direct market research, and we say which of our other prices are carried over from US ratios rather than pretending they are all local.

  • GST-registered in India, with the number published

    The Tech Genius registration and its price list are on this site, so your finance team can verify the supplier before onboarding.

  • Fixed quotes that hold

    Each job gets a fixed price and a date before it starts; our estimation mistakes stay ours.

White-label for Australian agencies — questions agencies ask

Which contract and jurisdiction apply?

We sign a reasonable Australian agency MSA if you have one, or supply our own MSA and statement of work. IP in the deliverables is assigned to your client on final payment, and the NDA and non-circumvention are executed before we learn who the client is — that order never changes.

Do you add GST, and is there withholding tax?

If your agency is GST-registered and uses our services for its business, the ATO's business-to-business rule for non-resident suppliers means we do not add GST; give us your ABN and we reference it. Withholding depends on how the engagement is classified under the India–Australia tax treaty — plain web development reads differently from something arguable as a technical fee or royalty — so we flag it if we think it applies and provide a certificate of tax residence for treaty relief. Raise it with your accountant before signing.

What is the timezone overlap?

Perth is only two and a half hours ahead of India, which gets a Perth agency close to a live working day with us. Sydney, Melbourne and Brisbane are four and a half hours ahead, five and a half in daylight saving, and get three to four live hours — our late morning, your afternoon — with the rest on a written daily update.

How is Australian privacy law handled?

Personal information your client collects is governed by the Australian Privacy Act, and the obligations sit with your client and your agency as the parties who collect it. We work as your processor under a written DPA to the data terms in your contract, name our sub-processors, and do not claim ISO 27001 or SOC 2 because we have not been audited against them.

Who owns the client, during and after the engagement?

Your agency, in writing, before the brief exists. Beyond the paper there is a plain commercial reason to trust it: white-label work from agencies is repeat revenue, and stealing one client would end it for good.

What do Australian agencies charge, and what do they pay?

Our direct-client price list for Australia — the figure your client would pay coming to us direct, and so a floor for your quote — puts most business websites at A$2,500 to A$6,000, Shopify builds at A$4,000 to A$12,000 and SEO retainers at A$1,000 to A$4,500 a month. The wholesale rate card above is a rupee price, and the gap is the margin: typically 55–65% on a build, and usually more on a retainer.

Send one brief. See how we work before your client does.

Non-circumvention signed first. A fixed quote inside two working days. Your name on everything the client sees.