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The Tech Genius

Free tool

How does your website look to Google — and to ChatGPT?

Paste any page. In a few seconds you get a score out of 100 across four areas, every check marked pass, warn or fail, and a plain-English fix for each one. No sign-up, no email, and the URL is not stored.

This is a rules-based check of what a crawler and an AI assistant can read in your HTML and headers. It is not a Lighthouse replacement: it does not run your JavaScript or time your page in a browser.

Want the wider picture — search, selling, systems, AI, messaging and social, as well as the site? Run the free digital business audit.

Any public page works — your homepage is the best place to start. We fetch it once, score it, and keep nothing.

What the four scores measure

  • Findability

    Title, description, one H1, canonical, sitemap, robots.txt, internal links, alt text — the basics a search crawler needs before it can rank you.

  • AI-readiness

    Structured data naming your organisation, an llms.txt, AI crawlers allowed in robots.txt, and copy that exists in the HTML rather than only after JavaScript runs.

  • Trust & security

    HTTPS and the redirect to it, HSTS, a Content-Security-Policy, clickjacking headers, a linked contact route and privacy policy, no mixed content.

  • Speed & size

    Time to first byte as measured from our server, HTML weight, compression, caching, third-party script hosts and images without dimensions.

How the score works: each check is worth a weight, a pass earns all of it, a warning half, a fail none; each area is the percentage earned, and the overall score is the average of the four. Rows marked “info” are shown for context and never counted.

What to do with a low score depends on where it is. A weak findability score is the thing SEO services fix. A business that sells in one area and scores badly on the findability and trust checks usually needs local SEO services — a Google Business Profile, citations, location pages — before anything else. And a poor speed score is a conversation with a web design company rather than an SEO one, because the fix is in the build.